SXSW Song Of The Day: Austin Lucas – Immortal Americans

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Photo Credit: Chad Cochran

Every now and then a song just jumps out at you and demands your attention.

Such was the case with “Immortal Americans”, the title track off of Bloomington, Indiana alt country singer-songwriter Austin Lucas‘ latest album. Upon hearing that tune as part of a playlist, I had to stop what I was doing, listen, and find out exactly who was behind it. And then I listened to the song all over again.

First it was Lucas’ voice that caught my attention, then the melody, and then finally the lyrics: a portrait of American heartland culture and a celebration of the power of rock and roll that elevates it all to a new sort of gospel – “the sound of immortal Americans.” Check it out.

Austin Lucas plays the Continental Club on March 15 at 11:00pm.

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Posted on by Paul in Song of the Day, South By Southwest

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